EP 346 | Shortening the Nurture Sequence
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The Funnel of the Month Club is a monthly email funnel membership for coaches who want to stop launching, and enroll new clients into their course or membership, on autopilot.
Are you struggling to get sales from your email funnel? It might be time to change your nurture sequence to see better results.
In this episode, I share with you a case study from one of my Funnel of the Month Club members and how we increased her funnel's conversation rate (sales rate) from 0% to 5%.
You have to do something different if you want different results. If you're not seeing the conversion rates you want inside of your funnel, it might be a good time to check your data and use that to drive your decisions.
takeaways:
Creating long nurture sequences puts your lead into a cycle of consumption, instead of action. And if we want our lead to take action later in the funnel (by buying our membership or course), we have to start to create that culture in the top of the funnel.
Stop delaying the invitation to your offer or services. Our leads are looking to solve their pain points, fast! They are trying to figure out if you are the person to help them. You owe it to your leads to share with them how you can help them because if you don’t offer them something to do, they’re going to find someone else who can.
Instead of delivering value, let your leads know how you’re going to help them overcome their objections.
RESOURCES:
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A monthly, information-based email funnel membership for coaches who want to stop launching, and enroll new clients into their course or membership, on autopilot.