Episode #254: 3 mistakes mompreneur make when building their audience
One of the biggest mistakes that mompreneurs make is not focusing on the health of their audience. The success of your business and offer starts with having the right people listening to you. Your audience is who turns into leads, and those leads are who turn into clients.
Episode #125: Organic vs. paid traffic
If we expect to grow our businesses, we need to be constantly in front of new potential clients, building the know, like and trust factor. And so we need to have a strategy in place for getting front of those new people.