enrollment is open!
enrollment is open!
Become an email genius 🤯
And sell your course or membership daily, through email marketing.
forget about…
🤞 Crossing your fingers and eyes and toes and hoping that the algorithm will push right person will see the right post at the right time and they’ll have their credit card ready to buy
😬 Being “salesy”, inauthentic, or relying on hard “bro-marketing” pitches that make you feel like a sleazeball
🤷♀️ Wasting a boat load of time and money trying to figure it all out yourself, which leave you feeling frustrated, burnt out, and in the same spot you were when you started
And instead…
Utilize email marketing to do the selling FOR you. On autopilot. And daily.
IF YOU’RE READY to sell your course or membership daily,
through email marketing, email genius is your next smart move.
We sold over $100k of our course in 93 days with this funnel.
“Allison helped me to create a plan and gain clarity about the point of each of the emails and a simple to follow process to actually get the emails written and sent to my audience. Allison's suggestions are brilliant and actually work.”
- Neill Williams, master Life Coach
Allison really goes the extra mile to make sure that we get the support we need.
“Getting individualized feedback on my specific business really made the difference. I needed a container where someone would walk me through the process, but also allow me and support me to implement, as well."
- Ilonka Ras, Certified Mindset and Transformation Coach
👋 Pull up chair!
and let’s have a chat about business and life.
BOTTOM LINE: You’ve got an actual life to live.
And being tied to a phone or computer in order to sell your course or membership isn’t what you had in mind when you entered into entrepreneurship.
You started your business to ditch the 9-5 and create more freedom, not to be tied to another J-O-B.
But you’ve seen all of the super successful entrepreneurs in the online space have success with being “on”. They host 4-hour marathon live events where they bring in the big bucks.
So if it works for them, it should totally work for you, right?!
WRONG. Dead wrong.
(Let’s call it like it is, do do you even really want that?!)
And that thought process is keeping you stuck, frustrated, and missing out on the impact (and income!) you could actually make.
So what’s the alternative here?
You lean on email marketing to replace the live work, and allow it to sell FOR you. On autopilot. And daily.
But wait….is it possible!?
ABSOLUTELY…HECK YES IT IS!
…when you have the RIGHT strategy in place that focuses on simple, strategic email marketing, that is sustainable AND scalable. Designed to help create sales, without giving you a TON of meaningless, busy work.
I really appreciate the integrity of what Allison teaches and how she shows up in her business. She is truly a role model for her audience.
“Allison gave me specific feedback, new ideas I wouldn't have considered, and step-by-step actions for implementing projects, and a reflective process to determine what really made sense for my business structure
and goals. I loved Allison’s feedback and ideas and motivation and encouragement.
- Allyn Miller, Certified Parent Coach
Introducing…
email genius 🤯
A UNIQUE GROUP COACHING PROGRAM FOR COACHES AND EXPERTS DESIGNED TO HELP YOU SELL YOUR COURSE OR MEMBERSHIP DAILY, THROUGH EMAIL MARKETING.
Are you ready to create a business that gives you true freedom?
(Like, I mean…is that even a question?)
Inside Email Genius you’ll:
🎢 Ditch the soul-sucking live launch rollercoaster, that you hate, but that you keep doing because you don’t know of a better way
🙌 Discover just how powerful and freeing it can be to sell daily, while you’re living your actual life
🔥 Know, with certainty, where your next client is going to come from, and ditch the fear and unknowing because your business has your back
Build a business that works
FOr you, while you’re not
Even when you’re at a travel baseball tournament for the weekend…
Or you’re watching your favorite team’s opening day…
Or you’re surprising your kids with concert tickets to see their favorite musician…
Or you’re taking a deep breath in the great outdoors and you’re unplugged for a week…
Your business should allow you to LIVE your actual life.
“I made 2 sales using the Pitch Sequence emails, while nap trapped under my toddler. That's $3K in one weekend...I'll take it!”
-MOLLY CAHILL, INSTAGRAM STRATEGIST FOR HEALTH AND WELLNESS PROFESSIONALS
“I used the Pitch Sequence to welcome 47 new members into my membership, which equals $2,300 in monthly recurring revenue!”
-Anna beck, etsy coach
“I ran my Pitch Sequence to my current list and received 4 sales on day 3 (Client Story, FTW)! This is a change from no sales at all in my previous pitch sequence of emails.”
-Octavia Steen, Faith-Based Fertility Coach
I love how warm, knowledgeable and straightforward Allison is.
“I've taken a few of her online courses over the years, and always appreciated how everything I learned from her helped me to develop my business. When I was looking for help on a more strategic level, I thought of Allison right away. I knew that she was someone whom I could trust to guide me, had the expertise that I needed, and would be lovely to work with.
Allison was able to pinpoint my own unique skillset and zone of genius as a coach, which gives me so much more clarity in my business. She also guided me to hone an offering that aligns perfectly with who I am and how I can be of greatest service.
Allison is a gem to work with, and you will be so pleased with the results. Being in business for yourself can be confusing to navigate, and it's so helpful to have Allison and her expertise on your side. “
- Jobina Bardai, Life Coach
Here’s how you’re supported in email genius:
WEEKLY LIVE GROUP STRATEGY CALLS to work through specific-to-you ideas and questions ($10,000 value)
Access to the EMAIL GENIUS PORTAL where you’ll learn my signature email marketing process ($2,000 value)
PRIVATE SLACK COMMUNITY for daily support and collaboration with your fellow members ($2,000 value)
MONTHLY COPYWRITING REVIEWS WITH SAMANTHA BURMEISTER to help you write compelling conversion-based copy ($1,500 value)
MONTHLY GET IT DONE WEEKS to execute the tasks that help you achieve specific-to-you goals ($1,000 value)
But wait, there’s more!
You’ll also get these BONUSES!
EMAIL PITCH SEQUENCE GENERATOR to help you write Pitch Sequences quickly and efficiently through an auto-generated form ($3,000 value)
SIMPLE SALES PAGE SYSTEM by Allie Bjerk ($500 value)
SUBJECT LINE MAGIC digital product to help you create compelling email subject lines ($47 value)
PITCH PERFECT digital product with fill-in-the-blank templates for our signature Pitch Sequence system ($97 value)
plus! live guest expert trainings with these powerhouses
BUILD YOUR EMAIL LIST WITH BUYERS with Allie Bjerk ($1,000 value)
SALES PAGE COPY THAT….ACTUALLY SELLS with Samantha Burmeister ($1,000 value)
HOW TO PAY YOURSELF with Belinda Rosenblum ($1,000 value)
Kind Words:
“Allison has a commanding presence and expertise that just brings things into focus.
She asks high mileage questions to get you to focus on one thing at a time. She is encouraging. She is knowledgeable. She is helpful. She is kind.”
-Zannah Mass, Holistic Health Practitioner
“During our coaching, Allison really helped me gain clarity around my visibility and audience building strategy.
She gave me clear suggestions for which strategies would work best, and explained why these choices would work in my favor. She was also encouraging, approachable, and very upbeat.”
-Abby Nordquist, Licensed Therapist and Relationship Coach
“Being able to brainstorm with Allison, who is so knowledgeable about setting up effective funnels (in a non-icky way), sped up creating the funnel plan so much.
I would have agonized for weeks over some of the decisions that Allison was able to help me narrow down in days.”
-Amanda Bennett, Podcast Guesting Strategist
“Working with Allison helped me to realize I am ready to step out of consumption mode and into doing.
Allison is all about implementation. As she asks me questions I realize that sometimes I feel like I am almost addicted to consumption and struggle to get back into doing mode. Sometimes I don't know what I need. That clarity helped me realize that sometimes I really need options. Someone to say here are 3 options, which one are you needing support or coaching around now.”
-Dena Adams, Business Sidekick and Connector
“Allison was very warm and encouraging to work with and it was apparent from our first interaction that she knows what she's talking about.
She is clearly an expert. Her guidance and suggestions were thoughtful and motivating, and helped me to know what my next steps were. I have already referred other entrepreneurs to her!”
-Sarah Sanders, Psychotherapist and Entrepreneur
“I wanted to work with Allison to get help in making my current email funnels more effective and profitable.
What she helped me to do was focus on one thing that would help me to get bigger and better results, instead of being scattered with no real focus.”
-Angela Fishman, Pelvic Health Physical Therapist
Hey there! 👋 I’m Allison.
In 2013 I was laid off from my “dream job” at 6 months pregnant.
I was a tenure-track college art professor and (shocker) there were absolutely NO jobs in sight.
But I had to make money.
So I started a business. Nothing like being my own boss, eh?
Boy was I wrong.
6 months in I was suffering from a hefty dose of postpartum depression, and my business was all over the place.
Feast or famine.
Only making money when I showed up.
And as someone who had a lot of life, it simply didn’t work.
I had read about how email marketing was a great way to sell your course or membership. But quite honestly, it felt too good to be true.
Plus, all of the “bro marketers” made email seem pushy, and impersonal, and just plain skeevy, and that was the opposite of how I wanted to show up and sell.
But I kept asking myself this one question, “What if I could make it work for me?”
So I decided to go all in on email marketing, by creating my own process for writing emails that sell that didn’t make me feel like a total slimeball.
And after one year of really focusing on strategic, heart-centered email mareketing, I had replaced my tenure-track’s income (plus some!), and I was sold.
Now I hit 6-figures consistently every single year because of email marketing.
My experience working with allison has been nothing short of life-changing.
Allison's expertise and genuine care for each participant were evident in every interaction, leaving me feeling fully supported throughout the program. I'm filled with a sense of confidence and empowerment as a business owner. Not only do I now have a well-crafted sales funnel in place, but I've also gained a renewed belief in my own abilities. Allison's coaching style helped me tap into my strengths, unlocking my potential and fueling my entrepreneurial dreams.
Working with Allison has been a game-changer for me. The combination of expert guidance, a supportive community, and comprehensive content has propelled my business forward. If you're seeking a transformative experience that not only equips you with a powerful funnel system but also empowers you as a business owner, I wholeheartedly recommend working with Allison. It's an investment that will leave you feeling confident, supported, and ready to take your business to new heights.
- sydney o’brien, instagram strategist
This is perfect for you, if…
✅ You want to use email marketing to sell FOR you and let it wash and repeat over and over again
✅ You want to get actual, live support that helps you to fast-track your results from leading experts in the industry
✅ You want to create true, legit freedom! The kind of freedom that allows you to make money while you’re driving the kids to baseball, at the pool this Summer, or living your actual life
✅ You’re really friggin’ good at what you do, and you are D-O-N-E with worrying about your marketing all the time
✅ You want to start to shift your entire business model to build up evergreen revenue and remove the need for complicated, time-intensive launch methods that keep you burnt out, stuck, and frustrated
💁♀️ What this is:
👍 The most consumable, easy to implement, way to build out an email marketing sales machine, that won’t overwhelm you.
👍 A community of like-minded coaches and experts, supporting you every step of the way.
👍 Your ticket to get off the launch rollercoaster that is keeping you stuck, frustrated, and burnt out.
👍 A pathway to scaling your business, without trading dollars for hours or hiring more people.
👍 The easiest, most effective way to sell your course or membership, daily, and on autopilot.
🙅♀️ What this is not:
😫 A firehose of information and fluff-filled trainings that will overwhelm you, keep you second guessing everything, take up a TON of time, and hate your business.
😫 An advanced strategy that is meant only for 6-figure+ entrepreneurs. If you have a course or membership that you’d like to sell more of, this is for you, newbies and 6-figure+ entrepreneurs alike!
😫 A gross, slimey email marketing strategy that makes you a sleezy slimeball in someone’s inbox. Email marketing should be value filled- and sales should be invitational, no obtrusive.
😫A boatload of Co-Coaches, who leave you high and dry, don’t help you land on solutions, and tell you the only way to solve your pain points are “more mindset.”
The program actually delivered on it's promises.
“It helped me to figure out how to make this happen for my me and my unique, specific business.”
- Aimee Cerka, Money Confidence Coach
Got Q’s? I’ve got A’s!
Do I need specific EMAIL MARKETRING software to use ?
Nope! Not at all. All you need is an email marketing software. Click Funnels, Convert Kit, Mail Chimp, Funnel Gorgeous, Active Campaign, A Weber, Constant Contact, (and anything else I’m missing) they all work!
what kind of offer do these emails work best with?
Courses, memberships, or digital products. We could work with a group coaching program. It will require some finagling of the strategy, but it’s nothing we couldn’t dig into on our live calls and in our Slack channel.
What if I’m not a good writer?
You don’t have to be! I’ve got templates that will do the writing for you. All you need to do is fill in the blanks. They’re kinda like Mad Libs, but for email.
Does Allison have other programs?
She sure does! Check out Funnel of the Month Club or email us at allison@allisonhardy.com. PLEASE NOTE: this is the ONLY program that Allison offers that has live support.
🤔 Are you ready to become an email genius?
You know what to do! Hit the yellow button and join us!
Doors close on March 31.