EP 394 | Effective communication beats strategy anyday featuring Heather Sager
LIVE, Masterclass on September 11 at 1:00 pm ET
SELL ON AUTOPILOT
Use email marketing to sell while you sleep
(or, ‘ya know…live your actual life!)
Heather Sager is a speaking coach and business mentor, helping you turn your voice into your best marketing asset for growing your business.
She is a former consulting executive turned global speaker and trainer, host of the Hint of Hustle podcast, and creator of the Speaker Society. She's also a mom of 3 boys and lives with her family in beautiful Bend, OR.
TAKEAWAYS:
How do you know if you are a good communicator? Notice if people are talking back to you. When you are recording videos and asking people to take action, are they actually doing what you tell them to do? If no one is downloading your freebie or taking action, your communication skills are not effective. You might be fun or entertaining, but if you can’t get a person to take action, your communication might not be effective.
Become a better communicator by instituting a daily ramble. Simply ask yourself questions people might ask you and figure out how you can best get to your response. When you practice and know your topics and ideas, you will ramble less and you will resonate with more people.
When your communication is effective you don’t care about what other people think, so you become less stressed about your business. This allows you to focus on how you can make people feel better in your presence. We are so sometimes too focused on outcomes and results and need to focus on the feeling and experience people have with us.
Resources:
Grab Heather’s 19 Simple Phrases That Convert Cheatsheet
Visit Heather on her website
Listen to the Hint of Hustle Podcast
Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)
CONNECT WITH ALLISON:
Follow Allison on Instagram
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Music courtesy of www.bensound.com
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