Episode #234: Re-visiting how we use Facebook Groups for our business featuring Christina Jandali
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Christina Jandali is a confidence-boosting, cash creating Business Growth Strategist who helps coaches and course creators build a raving fan base and produce scalable profits by hosting a free Facebook group.
She is a self-made millionaire who started her business from ground zero during maternity leave from her corporate job when she decided it was time to build her own dreams, not someone else's. She's since worked with thousands of entrepreneurs across the globe to create their own predictable cash flow machines.
Christina has been featured in Forbes, The Huffington Post and Evercoach.
TAKEAWAYS:
+ Christina’s superpower is simplifying everything. She’s really good at taking all of the moving parts in someone’s business, identifying the parts that matter the most, and then finding a solution to eliminate overwhelm and make all of those moving parts simple, clear, and profitable.
+ When it comes to using your Facebook Group as a marketing tool in your business, there has to be a reason why someone would join your Group. What is it that you have to invite them to? Why would they spend their time in your Group? What’s in it for them?
+ One of the biggest mistakes Christina sees is Facebook Group owners fire hosing their Group members with way too much information in an attempt to “prove” their expertise.
+ Christina has a process she calls “The 3 C’s of Marketing”. The C’s are: certainty, confidence, and connection, and all of the information that you relay in your Facebook Group needs to revolve around achieving one of those goals.
RESOURCES:
Join Christina’s 3-part workshop series, Grow Your Facebook Group
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Join the 6-Figure Mompreneur Facebook Group
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