Allison Hardy 7/19/21 Allison Hardy 7/19/21

Episode #234: Re-visiting how we use Facebook Groups for our business featuring Christina Jandali

As Facebook has changed, so has one of their favorite features, Facebook Groups. In this episode, Allison interviews Christina Jandali about this new era of Facebook Group marketing and how to evolve how you show up and sell inside of your own Facebook Group.

Allison Hardy 4/13/20 Allison Hardy 4/13/20

Episode #170: Moving to an evergreen business model

In this week’s podcast episode I’m answering the most frequently asked questions I get regarding moving our business model over to an evergreen format. I’ll be answering questions like, “Why should we consider moving over to an evergreen model?”, “How do we get started?”, and “What the heck is an evergreen business model?!”, plus much more!

Allison Hardy 2/10/20 Allison Hardy 2/10/20

Episode #161: Launching with pop-up Facebook Groups with Jill Stanton

Jill Stanton, co-founder of Screw the Nine to Five, chats with us about how she leverages the power of pop-up Facebook Groups for her launches and the strategy behind her wildly successful 5-day mindset challenges.

Allison Hardy 1/20/20 Allison Hardy 1/20/20

Episode #158: Silencing your inner mean girl with Angela Naumann

Angela Naumann is a boymom, bookie nerd, and an amateur wine taster. She’s been married for over 20 years and loves to go on adventures with my family. After 20+ years of her own entrepreneurial and personal growth journey, she became a life coach for women that sometimes needed a “Yoda” in their life.

Allison Hardy 1/15/20 Allison Hardy 1/15/20

Episode #157: Your #1 lead generator in 2020

In today’s podcast episode I want to make a bold statement! A declaration if you will. I want to declare here and now that if you want to scale your business in 2020, the BEST lead generator you are going to have and need to leverage is your Facebook Group. And so let me tell you why I feel this way.

Allison Hardy 9/30/19 Allison Hardy 9/30/19

Episode #145: Scaling from a place of service with Brandi Mowles

As a social media VA turned Facebook ad and sales funnel strategist, Brandi Mowles has grown her income from $0 to 6-figures in just 11 months. In addition to running the service-based portion of her business, Brandi also helps other service-based businesses scale to 5-figure months so they can enjoy the same financial and life-freedom that she has.

Allison Hardy 9/10/18 Allison Hardy 9/10/18

Episode #90: How I grew my Facebook group by 25% in 2 weeks [W2G Challenge BONUS]

In this Facebook Live I'm explaining all how you can leverage Facebook's algorithm to grow your Facebook group organically. In short, you can figure out what Facebook likes and the more you do it, the more your group will show up in potential group members' feeds.

Allison Hardy 9/7/18 Allison Hardy 9/7/18

Episode #89: How to monetize your Facebook group authentically [W2G Challenge]

Today I want to share with you three ways that you can make money from your Facebook group. The content that I'm sharing with you today is going to be super juicy because it really is the backbone of our businesses and our social media strategies. Your Facebook should build your email list for you, on automate, for free, every single day.

Allison Hardy 9/6/18 Allison Hardy 9/6/18

Episode #88: Why you need to and how to increase engagement [W2G Challenge]

In this episode I share four of my favorite engagement strategies and how to implement them in your business and Facebook group. I highly encourage you to take a look at your group and figure out a way to implement these strategies into your group. Once you do, you will see your engagement skyrocket!

Allison Hardy 9/5/18 Allison Hardy 9/5/18

Episode #87: Create content that converts [W2G Challenge]

In this episode I talk about the two things that your group actually needs to create content that converts:

Consistency.
Creativity.

Your content needs to be delivered consistently and your prompts need to be consistently creative.

In order for your group to be the “go to” group for your ideal client, you need to share content on the regular and encourage your group members to do the same through a culture of engagement. You shouldn’t be the only creating content and engaging in your group.

Allison Hardy 9/4/18 Allison Hardy 9/4/18

Episode #86: Influencer marketing to grow your Facebook group [W2G Challenge]

In this episode I'm going to be walking you through how to shift into an influencer mindset, and how to use influencer marketing to lead and grow your Facebook group. Here's the bottom line: your clients buy from you because they know, like, and trust you! Think about your favorite brands, why do you buy from them? You love their cause? You love the quality of the products? You love their story? Regardless of what it is, you not only love the products but you love the company too!

Allison Hardy 8/26/18 Allison Hardy 8/26/18

Episode #85: Create a community around your brand through a Facebook group

In today’s episode, I want to help you to create a culture of community around your brand. Where I’m going with this is you need to have the “know, like, and trust factor” so strong when it comes to your brand that when you do pitch your services or products, your group members buy without objection. In short, community equals more sales, more sales equals business growth, and business growth equals more impact.