Creating and exposing marketing gaps

Creating and exposing marketing gaps

If you want to sell your course or membership, before your you even invite your lead to enroll in your course or membership, you have to intentionally create and expose gaps in your marketing. In this episode I’m sharing why this important, how you can do this, and how this affects your email funnel’s profitability.

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Episode #168: Impactful shifts to make in a new economy
automation, business tips, podcast Allison Hardy automation, business tips, podcast Allison Hardy

Episode #168: Impactful shifts to make in a new economy

In this podcast episode, I want to talk about what we’re doing over here at allisonhardy.com to move forward and how I’m encouraging my clients to move forward in this new economy. As we all navigate the rest of 2020, it’s important to know that we can still thrive, but the way we approach and market our business may need to shift or change all together.

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Episode #133: Hacks to increase sales in your email funnel
podcast, business tips, automation Allison Hardy podcast, business tips, automation Allison Hardy

Episode #133: Hacks to increase sales in your email funnel

Email sales funnels are a long-term game.  And just because it doesn’t work on the first try doesn’t mean it’s not for you.  Despite being a long-term game, there are some key factors that MOST successful email funnels have that help to contribute to conversions and a higher success rate.  There are three key factors to consider to increase the conversion rate of your email sales funnel.

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