EP 344 | How to increase sales through a tripwire
As a continuation on our conversation around lifetime value, in this episode I’m sharing how a tripwire can help you to increase your lifetime value, as well as create a culture of selling and buying with your new-to-you leads.
EP 343 | Moving through disappointments
In this episode I’m sharing four disappointments that I’ve experienced lately, that have really thrown me for a loop. These things have derailed me, caused me to lose way too much sleep, and made me question if I’m actually capable of growing this company to $1,000,000 by the time I’m 40.
EP 342 | Why lifetime value matters
A commonly overlooked data point that causes entrepreneurs to leave money on the table every year is lifetime value. In this episode of the 6-Figure Secrets Podcast Allison dives into what lifetime value is, why it’s so important, and how you can utilize it to scale your business.
EP 341 | Using data to drive decisions featuring Sydney O'Brien
Sydney O'Brien an Instagram Strategist who helps mompreneurs save time and increase their profits with custom-to-them strategies for growing and monetizing their audience. In her interview Sydney is going to walk us through how to repurpose your Instagram content in an effective and streamlined way, that is focused on helping you to spend less time on the platform, and makes more sales from your posts, effortless.
EP 340 | Takeaways from the launch of Threads
In its first 7 hours of life, Threads had 10 million users. That’s bananas! Whether you are a fan of Threads or not, this is crazy impressive. So what can we learn from this? In this episode of the 6-Figure Secrets Podcast we're NOT digging into the best strategies for Threads, but instead, we'll be working through what we can learn from the launch of Threads that can help us in our businesses.
EP 339 | Mastery featuring Kristin Maahs
Kristin Maahs is a former teacher and course creation coach. She helps business owners to create and sell a sustainable, scalable, and transformational online course with best learning practices and educational strategies so their students actually get results.
EP 338 | Taking radical responsibility
One of the things that has allowed me to create massive momentum in my business this year is taking radical responsibility over EVERYTHING in my business. You’ll notice I didn’t say doing everything. Responsibility is very different from doing. So in this 6-Figure Secrets Podcast episode I’m sharing what this looks like, and why this mindset shift has created such change this year.
EP 337 | Creating connection through video featuring Nellie Corriveau
Chief of Wealth at The Wealthy Mama Movement, Nellie Corriveau, is passionate about helping mama entrepreneurs create financial and time freedom that they desire. In her interview we dive into the topic of video marketing and how Nellie has leveraged the power of it to create sales faster and easier, by facilitating authentic connection.
EP 336 | Creating your own metrics
I recently had a coaching call with one of my done-for-you clients about her conversion rates. She was converting about 3% of her leads from her webinar over to Fitting Calls. And for her price point of her program, getting a 4-5% conversion rate is pretty standard. But after some close inspection of the numbers and a deep dive into the moving part of her webinar and lead generation efforts, we decided she shouldn't focus on increasing her conversion rate. Instead she should focus on something else.
EP 335 | Building credibility featuring Merel Kriegsman
Merel Kriegsman, Women's Wealth Advocate and Business Mentor, is a serial Millionaire Maker with Soul, and global authority on helping women overcome generational under-earning. In her interview she talks about how we, as entrepreneurs and especially as women, need to establish our credibility and charge a fee that we deserve.
EP 334 | Testing content in Instagram Stories
In this episode of the 6-Figure Secrets Podcast I’m sharing how I test all of my content inside of Instagram Stories first, and how it’s informed things like podcast episodes, Masterclasses, carousel posts, and even paid programs.
EP 333 | Stay close to the money featuring Frenchie Ferenczi
Frenchie Ferenczi is a growth and marketing strategist for overwhelmed (but seriously ambitious) experts and creatives. She keeps small business owners stay close to the money and on the path to revenue growth. From having sold out launches to spending more time with their kids, she empowers her clients to achieve their biggest business goals without falling victim to the business grind.
EP 332 | 3 email automations all coaches or experts need
Email automations will save you SO. MUCH. TIME. But for most experts and coaches I work with, they’re just scratching the surface on what their software is actually able to do for them! So in this episode of the 6-Figure Secrets Podcast I’m sharing 3 email automations that you need to be using, if you are a coach or experts who has an online course or membership that you’d like to sell more of.
EP 331 | Epic giveaways featuring Shannon Tacheny
Shannon Tacheny is a Brand and Marketing Strategist for big-hearted female entrepreneurs. Owner of Feather Blue Studios, founder of The Small Business Bay, and entrepreneur of over 15 years (including 10 running her previous photography studio) she helps women grow deeply rooted businesses that draw their favorite clients with ease, while skipping the “salesey” feelings and awkward online trends.
EP 330 | Visual reminders of success
In this episode of the 6-Figure Secrets Podcast I’m sharing more about my goals wall, why I created it, and why you need one if you want to move closer to your goals, faster.
EP 329 | Growing with intention featuring Megan Sumrell
Megan Sumrell is a former corporate techie turned entrepreneur. As a business owner, mom, and wife, she knows exactly how hard it is to juggle #allthethings while still maintaining your own sense of self and purpose. When her daughter was born in 2010, life as she knew it completely changed. After struggling to manage work, motherhood, family, etc, Megan set about a new way to manage her time and organize her calendar. She took her 20+ year career in systems and processes and applied it to one of her favorite things…time management!
EP 328 | Weekly masterclasses
In this episode of the 6-Figure Secrets Podcast I’m sharing why I’ve been running and hosting weekly masterclasses. I’m sharing why I’ve prioritized this in my business and the lessons I’ve learned along the way.
EP 327 | Ditching vanity metrics featuring Allyn Miller
Allyn Miller is a certified parenting coach and founder of Child Connection. As the creator of the Pause~Presence~Play Method, she helps exhausted moms thrive in the toddler years and beyond, with less fighting and more fun. In her interview she dives deep into why connection-based social media has helped her to sell without feeling like a slimeball.
EP 326 | Selling outside of the Pitch Sequence
In this episode of the 6-Figure Secrets Podcast I’m sharing the 5 places inside of your funnel where you can pitch a digital product or offer, that aren’t the Pitch Sequence. By utilizing these not so well known places, you can increase your individual subscribers’ lifetime values AND create a culture of selling and buying early on in your relationship with your new lead.
EP 325 | Hosting events featuring Erin Newman
Erin Newman is a speaker, author, and a Money Mindset Mentor who attributes hosting events, to her business’s growth. With each event (regardless if it’s in-person or online) the main goal is to build her email list. Her email list is where she shares the most high value content with her audience, and is the most genuine, authentic way that her audience can learn more about her and how she can help them.